FAQ

About the Experience

I’ve turned off wifi but I’m not able to start this experience. What’s the issue?

For this offline experience to work, you need to make sure both your wifi and data are turned off.

Why did you make it an offline experience?

We wanted to give people a break from digital noise and a reason to turn off their internet just for a moment of mindfulness.

What are these sounds playing in the background?

The composition is based on audio recordings from our Serviceplan forest, recorded by Treedom upon our request.

How can I create my own card?

Once your internet is off, you can move the cursor around to draw whatever you like. Additionally, you can download your creation and share it with your loved ones.

About Serviceplan’s Commitment

Are you “climate neutral”? What does that even mean?

By becoming “climate neutral”, we mean that we will focus on reducing and/or avoiding emissions. We will then compensate for the unavoidable emissions to reach the goal of net-zero emissions. With the right measures, we want to reduce our footprint such that we save more than we emit, i.e., become CO2 negative.

When will you become climate neutral globally as stated in your commitment?

We are already climate neutral in Germany and aim to become globally climate neutral in the next two years.

How do you plan on honoring this commitment?

By analyzing the carbon emissions for all 24 locations worldwide and through certified measures, we will reduce and compensate our footprint. We are committed to complying with the 17 UN Sustainable Development Goals and to having our annual Sustainability Report audited by the Global Reporting Initiative.

Does this forest actually offset Serviceplan’s emissions?

While this forest does not offset emissions from the worldwide agency network, we see this as an additional initiative (on top of our compensation efforts) that has a positive social and environmental impact. Forestry projects will help us all reach the 1.5 – 2° target while helping local communities. We’re always looking for new ways in which we can further our climate impact commitment.

Why aren’t you planting more trees this year?

It’s not enough to plant new saplings. To have a real impact on emissions, it’s crucial to ensure that the planted saplings thrive and sustain in their environment. Our partner Treedom guarantees this.

Who can I speak with about the progress of the forest?

We would love to tell you more. Write to us here: wegreen@serviceplan.com

About Treedom

A lot of companies participate in tree planting these days, how can I be sure that the trees were really planted?

Our planting partner Treedom performs data collection and provides updates for each tree planted. At first, all trees are geolocated, photographed, and put in a public tree register when planted. Treedom employees and their local partners then visit the project-sites regularly to observe the status of the trees.

What sets Treedom apart from the others?

We chose to partner with Treedom as they have the expertise in planting the right tree in the right location for the right purpose. The Treedom trees not only capture CO2 but also provide environmental benefits (such as prevention of soil erosion and improvement of biodiversity) and social benefits for the farmers and their families (through food security and economic benefits).

A total of 3000 trees doesn’t sound like a lot. Why didn’t you plant more?

While we planted 3000 trees as part of our holiday cards last year, we actually went on to plant a total of 4001 trees with Treedom over the course of the year. Still, we understand 4001 doesn’t sound like a lot. With Treedom, quality is higher priority than quantity. So, we believe 4001 can be better than 30,000 trees when planted and cared for correctly. Planting efforts can be more harmful to the native species of a region if not planned properly. All Treedom projects aim for a long-term impact and make sure that each seedling really becomes a tree.

Where were the trees planted and how does this affect the community in that region?

Treedom carefully selects the regions for planting trees. With their expertise in the field of agroforestry, they create a real environmental and social impact for the local farming communities in the Global South.